New products to be emphasized are various series, such as " Santa Claus ", " Christmas in Denmark " and many others. The latest addition is " Blue Fluted Mega " - a re-design of the original Blue Fluted, created by Karin Kjaeldgaard-Larsen . Little details from the original service are "blown up" in big size. One major reason for Royal Copenhagen's continuing success is the decision to prioritize the quality of decoration on figurines and tableware. Royal Copenhagen has an artistic and qualitative high standard, and they offer their employees a motivating and artistic environment.